Manfred Erjautz (the artist was born in 1966 in Graz) examines those linguistic
systems that alongside everyday speech influence our communications
system in the most diverse ways.
In the beginning, it was the binary bar code that Erjautz transformed in sculptural
objects. This and the advertising slogans and trademarks that followed are simplified
carriers of complex subject matter. Contrary to the dual stick structure of the
bar codes, adhesive stickers feature striking and pithy verbal and pictorial language,
that operates with similarly striking images and colours. Manfred Erjautz relates
the adhesive stickers to one another, merges them together or scatters them and
tries by this means to undermine their original meaning, in order to produce new
messages. On the other hand, Manfred Erjautz conceived "hybrid objects"
for his exhibition in the rooms of the Gallery, which reveal the different layers
of meaning and mutability of concepts. As in the case of trademarks (which were
intentionally arranged and combined with one another by the artist to produce
new meanings), these "hybrid objects" are objects that have specific
visual connotations and are transmuted together with other objects to produce
a new and often ambiguous conceptual entity. For instance, when Erjautz transforms
pieces of "Lego" (a childrens game) into a "Colt Anaconda"
(a weapon), or an enormous refuse container into a confessional box both
afford "moral gratification" he tries to display the great diversity
of our possibilities for perception, or alternatively the predetermination
of language interpretation through cultural conditioning.
"The revelation of such fluid connections is also, at the same time, an indication
of the culturally-conditioned limits to disclosure and concealment, which ensures
that disclosure is always accompanied by concealment and speech with silence."
(Manfred Erjautz)
PUBLICATION
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MANFRED
ERJAUTZ
From mmmh to aaah
48 Seiten, 23 Farbbabbildungen
Texte: Rainer Fuchs, Franz Niegelhell, Andreas Spiegl, Dieter Sperl
Manfred Erjautz 1996
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Erhältlich im
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For further information and photographic material please contact:
Tamara Schwarzmayr
Secession, Association of Visual Artists Vienna Secession
Friedrichstraße 12, 1010 Vienna
Tel: +43-1-5875307-21, Fax: +43-1-5875307-34
presse@secession.at